Filed under marketing, tv ads, quality!, personalities, food / entertainment
I’m digging on the new series of spots by Burger King for their Western Whopper. Here’s the “sorority blondes” one.
Burger King has just been rockin’ it for a couple years now with their advertising. McDonald’s goes for gay-ass family-oriented stuff that is utterly tame - I’m trying to think of a McDonald’s spot right now and can’t come up with even one. They are that forgettable. Well, I guess they have the clown, but he’s just fucking creepy. Does anyone else get a “pedophile vibe” from Ronald McDonald? I expect Chris Hansen to walk in on those commercials at any moment.
Anyway, for awhile BK was lock-step with them - but then came The King! He is one weird fucking dude, and the commercials have revolved around that weirdness. And people love weird (well, I do, anyway). The King, breaking tackles and rushing for the end zone. The King, laying in your bed when you wake up, handing you a whopper. The King, dancing a jig as people all over the country start growing handlebar moustaches. Weird is good. And memorable. Stick with the King, BK! I’m lovin’ it! Umm, I mean..
Thanks (again!) to Stuart for sending the vid.

July 2nd, 2007 at 11:06 am
those mustaches on the women in the clip are strangely attractive, reminds me of something you might find on a craigslist post. i think i need help.
July 2nd, 2007 at 12:14 pm
You need help…I can’t get Dirty Sanchez out of my head when I see this one. So i like it.