Filed under marketing
I must fess up that conservation is my heartstring issue, so I will shamelessly promote this stuff if I find even the faintest of ties to the marketing realm. But I have to give design props to the National Resources Defense Council’s new website.
What with the Web 2.0 hype, so many designers are just going waay overboard. You don’t always need the website equivalent of a 5am Vegas suite sex orgy with midgets and donkeys. Sometimes clean, simple design wins the day. NRDC is all about preserving our waters and forests; so go figure, their site is a soothing mix of blues and greens. And instead of tons of links on the front page, they boil it down to the essence of their organization: current campaigns, victories, donations, registration, and how to spread the word.
Oh, and right now they’ve got nice money shot of a whale, for those of you into whale porn… mmmm… whaaale pooorn. So check out the site.. and damn it, do something while you’re at it! { </soapbox> }


August 30th, 2007 at 1:24 pm
I agree with you on over designing a website. Its getting annoying with these sites becoming such an overload.
MAKE IT STOP!!!
(the whale porn is great)
August 30th, 2007 at 3:02 pm
Well, NRDC knows as well as anyone that sex sells.